Why Is SEO Important?
Think back to the days before the internet, when everyone looked for business listings in the Yellow Pages or a similar hard copy directory. Now, imagine you're trying to find a plumber. You go to the "P" page, flick through, and only see three plumbers listed. It'd be a massive advantage for the three plumbers, wouldn't it? To effectively be all that potential customers see. Well, that's the power of SEO. When someone uses a search engine, they type in a set of words to bring up results that are relevant to them. Once the applicable websites appear on ...
What Is SEO?
"SEO" stands for "search engine optimization", and as the name would suggest, it's all about utilizing your website so that search engines can find it easily. When someone searches for a website, they will key a few choice words in to their chosen search engine. For example, if they're looking for a restaurant in New York, they'll probably type something like: "good new york restaurant" or even just "new york restaurant". SEO is all about making sure your website appears at the top of the search results for any given phrase like this. Obviously the phrase is dependent on your niche, what ...
SEO Information
Is There Such A Thing As Too Much SEO?
It is obviously not easy to write good, SEO-compliant content for a website and still...
Can You Use SEO And Write Well?
It becomes immediately obvious to someone who has a fair understanding of the principles...
Black Hat SEO – A Bad Idea Disguised As A Cunning Plan
Since the development of Search Engine Optimisation as a concept, there has been...
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Others claim to have unlocked the secrets to all the algorithms. The truth...
I must be very honest here, I pay a lot of attention to SEO because SEO is...
Seo For Advanced
Heavenly SEO Practices: Unique Content
The concept of unique content is inextricably linked to the issue of duplicate content. Duplicate content, even the most inexperienced of internet marketers will know, is a big no-no – even if the exact rules (and what qualifies as duplicate content) are a little blurred. Yet everyone knows that duplicate content is to be avoided if at all possible,... [Read more of this article]
Heavenly SEO Practices: Quality Content
One of the major mistakes made by newcomers to the internet marketing world is to assume ‘content’ means nothing more than ‘keyword stuffed text’. Yes, we all know and appreciate the importance of keywords, and we all want to get them on to our websites in the cheapest and quickest way possible. Yet something that is continually... [Read more of this article]
Should You Outsource Your SEO Work?
Search engine optimization is one of those odd, new Millennium techniques that has arrived right at the time when the average user can become an expert. Yes, you need to study SEO, but by and large the mechanics of it can be self-taught using internet forums and help guides. Yet there are companies that offer to perform SEO work for other people, and... [Read more of this article]
The Seven Deadly Sins of SEO: #7 “Avoid Black Hat Techniques”
They appear every so often on internet marketing forums; people claiming to have discovered a fool proof “black hat” search engine optimization technique. Their technique, available for a price, will propel your website to the top of the search engine listings – and of course they guarantee you’ll never get caught. Now, think... [Read more of this article]
The Seven Deadly Sins of SEO: #6 “Title Stacking”
When it comes to search engine optimization, one of the most useful tools in a web developer’s arsenal is the < title > tags within HTML code. Unlike articles, which must be based around keywords (a procedure which is never easy), the < title > tag is a section of code which you can pack with your keywords – all without having to add a context,... [Read more of this article]
The Seven Deadly Sins of SEO: #5 “Hosting Viruses, Malware or Other Nasties”
This may seem obvious; no search engine is going to rank you well in their search results if their bots discover that there is spyware, malware, viruses or any other kind of internet nasties contained within your website. In fact, if a bot does discover such content, your site will most likely be removed and blacklisted for good. So that’s simple... [Read more of this article]
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